You want to launch a link building campaign in order to grow the popularity of your site. So, where do you begin? You could select from a range of different starting points for crafting the plan that you are going to follow to increase link popularity. You might research the methods used by others. You may begin randomly contacting everyone you know and asking for a link. But one of the best places to start is by analyzing your site’s statistics.

 

First take a look at where your traffic is coming from. This will give you a good indication of who to contact for links. If you’re already getting a significant amount of your traffic from Google, pay close attention to the keywords that are sending people to your site. You’ll want to Google those keywords yourself and see what other sites come up. The sites with the same keywords but higher page rankings than you are the sites you’ll want to contact first to get a link to your own site.

You should also look at the numbers on your stats. You want to know how much traffic you are getting know so that you can set measurable goals for traffic increases. A good plan for increasing link popularity will include creating benchmarks for growing the site so you always know what you are working towards.

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